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How CEO Wieger Droogh transformed PreZero from a waste and raw materials company to an energy company

“Currently, we are more advanced and much further along that roadmap than we could have ever imagined. That really is the strength of Bolster and the strength of the joint team with Bolster.”

Challenge

PreZero attaches great importance to the circular economy. That is why Pre Zero has the mission to transform their company from a waste company to an energy producer.

Ask Bolster

  • Create a step-by-step plan for a new strategy
  • Create new disruptive insights
  • Support the CEO and leadership to transform the company

Approach

  • Together with the Leadership team, we set the right course for PreZero
  • We supported creating disruptive insights to run the business in a different way
  • By combining soft skills with hard skills, the management team began to see that vulnerability is a strength and a way to lead effectively

Results

  • A strong new sustainable future strategy was developed
  • PreZero has a leading role in the market in transforming the company from a waste collector to a more circular producer of secondary raw materials
  • The management team developed a safe atmosphere where everyone has freedom
  • to offer their input
  • Bolster helped the team realize that showing vulnerability and emotion as a leader is a strength and can lead to more effective leadership
  • PreZero formed alliances with competitors, which was unusual until then

More cases

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PreZero

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Nationale Nederlanden

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Effectory

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Courage
changes
all.

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Doelstraat 7
2011 XA Haarlem

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office@teambolster.com 
+31 23 200 0102

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